Behind every great design is a greater urge to solve problems and realize a thoughtful, elevated lifestyle. As one of the city’s leading multidisciplinary design studios and a pioneer in proprietary systems, Office Urban:I (OUI) and JS Aluminium Window have long embraced this same vision in their practices. “We share similar core values, where we both strive for excellence in design and craftsmanship in our projects, from concept to detail to delivery,” says Edward Tsui, the award-winning architect and founder of OUI.
With a thorough understanding of proportionality and aesthetics, Edward’s commercial and hospitality designs set the perfect stage for JS Aluminium Window's bespoke windows – which founder Esmond Pat sources from all over Europe. "Design for me has always been a collaborative effort," elaborates Edward, who accredits successful projects to strong partnerships between different trades of expertise, from design to construction to products and maintenance. "To be able to experience first-hand JS Aluminium Window's custom-designed units for this campaign has been really memorable," adds Edward.
(Videography: Crossfade Creative Ltd；Leading image by Pash M.)